Intellectually curious, self-reflective, methodologically rigorous, innovative and team-oriented. Our culture is externalized in how we relate to our clients and help them win.

Trusted by the nation's top firms

What We Do

Empirical Creative LLC is a boutique trial consulting firm. Our specialty is providing jury research and graphics consulting on complex, high-stakes civil and white-collar criminal litigation with an eye towards understanding and reducing risk and uncertainty for our clients.

At Empirical Creative, one size does not fit all. Just as every case comes with its unique set of facts and circumstances, we are sensitive to ensuring that any research event and/or graphics project we design and conduct is customized to meet your unique objectives for retaining us in the first place. The general types of jury research services listed on this site are only models, and, in reality, there are many permutations both within and among these services that we would recommend utilizing depending on your unique needs.

“Jim Dobson and David Klein of Empirical Creative are the very best jury consultants, and much more. Since they truly understand advocacy and persuasion, and take the time to truly understand your case, they are able to help a skilled trial lawyer integrate the key themes of the case to the likely audience. Their insights into jurors and jury selection are deep, thoughtful and case-specific. They helped us make the most of our jury panel, and select a jury that could understand and accept the key themes of our case, and then advocate and vote for us in the jury room. I am looking forward to the next opportunity to work with them.”

Elliot Peters

Keker, Van Nest & Peters

Jury Research

Mock Trials

Single or multi-day trial simulations.

Focus Groups

A thorough examination of how a jury will perceive the case issues.

Witness Prep

Jurors’ evaluation of witness testimony is one of the single biggest factors affecting their decision-making.

Jury Selection

Uncover the major background jury profiles that predispose jurors to view your case favorably or unfavorably.

Judge & Arbitration Research

Examine how judges and arbitrators will view the merits of your case.

“I was first introduced to Jim Dobson about 10 years ago when we needed some help understanding how to address some potential problem areas in a tough case pending in our home state of New Hampshire. Not only did we win the case, but the jury verdict was the highest damages verdict of its kind in the State’s history. Our firm now turns to Jim and his colleagues at Empirical Creative for our firm’s most important cases. Our confidence in EC stems from their unique ability to grasp the intricacies of complex litigation and isolate the issues that, for jurors, require careful explanation, emotional argumentation or a delicate soft-touch. Unlike other consulting groups whose expertise is either jury consulting or trial graphics, Empirical Creative truly integrates the two. Each and every critical issue they identify as important from a jury consulting perspective is translated into graphics to ensure that jurors ‘get it.’ That they are personally a pleasure to work with is just bonus.”

Abramson, Brown & Dugan

Trial Graphics

Powerpoint Presentations

Interactive Multimedia Presentations

Trial Boards

Exhibit Production

3D Animations

“Jim and Dave provided me with tremendous support on a criminal prosecution in a complicated securities fraud trial. Their research was exceptionally thorough, they understand what arguments persuade juries and they can simplify complex arguments so that jurors truly understand and remember your core theories.”

Neal Stephens

Cooley Godward Kronish LLP