Intellectually curious, self-reflective, methodologically rigorous, innovative and team-oriented. Our culture is externalized in how we relate to our clients and help them win.

Trusted by the nation's top firms

What We Do

Empirical Creative LLC is a boutique trial consulting firm. Our specialty is providing jury research and graphics consulting on complex, high-stakes civil and white-collar criminal litigation with an eye towards understanding and reducing risk and uncertainty for our clients.

At Empirical Creative, one size does not fit all. Just as every case comes with its unique set of facts and circumstances, we are sensitive to ensuring that any research event and/or graphics project we design and conduct is customized to meet your unique objectives for retaining us in the first place. The general types of jury research services listed on this site are only models, and, in reality, there are many permutations both within and among these services that we would recommend utilizing depending on your unique needs.


“When it comes to working with trial consultants on the complex matters I litigate, I need to feel confident that the consulting firm I choose will do what it takes to truly understand my case’s core issues and facts. The folks at Empirical Creative have proven to me that they will do the hard work necessary to come in prepared and ready. Their strategic thinking is top-notch, and they have a knack for drilling down to the heart of the matters when it comes to trial strategy and graphics development. They are 100% committed to winning, and make me feel that my case is the most important matter on their minds. The fact that they are also a down to earth group of people is a big plus.”

Marc Dorfman

Foley & Lardner LLP

Jury Research

Mock Trials

Single or multi-day trial simulations.

Focus Groups

A thorough examination of how a jury will perceive the case issues.

Witness Prep

Jurors’ evaluation of witness testimony is one of the single biggest factors affecting their decision-making.

Jury Selection

Uncover the major background jury profiles that predispose jurors to view your case favorably or unfavorably.

Judge & Arbitration Research

Examine how judges and arbitrators will view the merits of your case.

“The world of contemporary trial consulting might be divided between those who work from a model of almost mystical intuition into the mainsprings of human behavior and those who are data-driven. Based on our experience with them over several engagements, the folks at Empirical Creative are unapologetically committed to a rigorous research paradigm that puts advocates in a position to make strategic decisions informed by the best information available. I have no-doubt that as the field of jury and trial consulting matures, it will be in the direction of the latter model and two of its best current practitioners are Jim Dobson and David Klein. They are the first ones I turn to when I want to get an honest read on our chances before fact-finders, be they a jury, a panel or a judge. Their in-house graphics capabilities are top-notch and make transition from the pre-trial research to trial presentation logical and efficient.”

Steven Lybrand, PH.D

Skadden, Arps, Slate, Meagher & Flom LLP & Affiliates

Trial Graphics

Powerpoint Presentations

Interactive Multimedia Presentations

Trial Boards

Exhibit Production

3D Animations

“Jim Dobson and David Klein of Empirical Creative are the very best jury consultants, and much more. Since they truly understand advocacy and persuasion, and take the time to truly understand your case, they are able to help a skilled trial lawyer integrate the key themes of the case to the likely audience. Their insights into jurors and jury selection are deep, thoughtful and case-specific. They helped us make the most of our jury panel, and select a jury that could understand and accept the key themes of our case, and then advocate and vote for us in the jury room. I am looking forward to the next opportunity to work with them.”

Elliot Peters

Keker, Van Nest & Peters